Drata was created to launch the brand Mi amore lingerie in the brand. We have been studying the lingerie market for a while now and decided to launch the brand.
Currently we develop the parts internally and produce here too, however, we are with the strategic sector of the company in seeking a differentiated form of sale, which would be in the international market.
In addition to the sale we are looking for partners for the production in Private Label format. We have already visited all the lingerie poles in Brazil and we work with some differentials that is quality service and quality raw material also and exclusive development.
Today we serve our customers through representatives, direct sales and retail.